Low & flexible MOQ Private label support Worldwide delivery
SUSANSAY Nail brand solutions
Beauty founder with a manicure and opaque private label nail gel packaging

PRIVATE LABEL NAIL GEL · MADE FOR YOUR MARKET

Build a nail collection
people want to reach for.

Bring us the idea—even if it is still rough. SUSANSAY helps turn it into a focused product range, a cohesive brand presentation and a practical route to market.

  • Flexible MOQ
  • HEMA & TPO Free options
  • Worldwide project support

WHAT MOVES A LAUNCH FORWARD

Four decisions that turn an idea into a sellable range.

Instead of overwhelming you with a factory catalogue, we focus on the decisions that make your launch clearer, safer and easier to present.

01 · BRAND PREVIEW

See the collection before committing to production.

Share your logo, sketch or references. We can prepare an initial visual direction for bottles and packaging, helping you align the look before final artwork and manufacturing.

02 · RANGE DIRECTION

Turn trends into a range that still feels like your brand.

Use market references, seasonal colors and proven product systems to build a focused assortment instead of chasing every trend.

03 · EU-FOCUSED FORMULA

HEMA & TPO Free options available.

Selected gel systems are available with HEMA-free and TPO-free formula options for EU-focused projects. Final documentation is confirmed for the chosen formula and market.

04 · GLOBAL DELIVERY

Plan the route as part of the project.

Packaging, carton planning and suitable sea, air or combined transport options are discussed around your destination and order volume.

Nail brand founder reviewing opaque UV-blocking gel bottles, color swatches and packaging YOUR BRAND
IN EVERY DETAIL

FROM MOODBOARD TO MARKET

Make every product look like it belongs to the same brand.

Choose products that work together, then carry one design direction across opaque gel bottles, color, finish, logo placement and retail packaging. This creates a stronger shelf and social-media presence from the first launch.

A coordinated visual systemBottle finish, palette and packaging considered together.
Options grounded in supplyPackaging directions are built around practical, available formats.

A CLEARER FORMULA CONVERSATION

HEMA & TPO Free options for EU-focused collections.

Formula selection begins with the market and the experience you want customers to have. For selected gel systems, we provide HEMA & TPO Free options designed around current European-market needs.

HEMA FREE TPO FREE SAMPLE REVIEW
Final compliance suitability depends on the confirmed formula, product claims, documentation and destination requirements.
Nail gel specialist lifting pink gel from an open opaque bottle during sample review
Sample before scale Compare application, coverage, texture, curing and finish.

BUILD THE FIRST EDIT

Choose a focused product story—not an endless catalogue.

These systems give a new collection a clear commercial backbone. Shades, effects and packaging are refined after the right starting structure is chosen.

Opaque private label nail gel bottles, an open builder gel jar and manicured hands
01 Core color

Gel polish

Build everyday, seasonal or trend-led shades as one coherent color story.

02 Essential system

Base & top

Pair the range with foundations and finishes chosen around real application needs.

03 Structure

Builder gel

Compare bottle and jar formats, viscosity and self-leveling through samples.

04 Magnetic effect

Cat eye gel

Create recognizable effects through particle, base tone and light-line direction.

WHAT HAPPENS AFTER YOU CONTACT US

A clear next decision at every stage.

You do not need to solve everything before enquiring. Each stage produces the information needed for the next one.

01

Share the commercial brief

Tell us your market, audience, target price, preferred products and expected quantity.

A clearer brief creates a faster, more relevant recommendation.
02

See the direction

We narrow the product mix and prepare an initial bottle, color and packaging direction.

An initial brand preview helps you judge the whole collection—not one item in isolation.
03

Sample and compare

Review shade, texture, coverage, curing, finish and packaging details before approval.

Your feedback becomes the working specification for the project.
04

Approve and produce

Confirmed product and packaging details move through coordinated production and checks.

Approved references stay connected from filling to final assembly.
05

Pack and deliver

We plan packing and transport around product type, order volume and destination.

Sea, air and suitable combined routes can be discussed for international projects.

BUILT AROUND HOW YOU SELL

Different businesses need different first collections.

01

Emerging brands

Start with a focused collection and an attainable route from concept to launch.

02

Nail salons

Turn your salon point of view into signature retail products clients can take home.

03

Online sellers

Create a visually clear range designed for content, discovery and repeat purchase.

04

Wholesalers

Develop a connected assortment with coordinated production and delivery support.

REMOVE THE UNCERTAINTY

Questions worth answering before the first sample.

Clear inputs help us recommend a practical product, packaging and quotation route.

Can I start without a finished brand design?+

Yes. A logo draft, inspiration board or even a rough idea is enough to begin. We can prepare an initial visual direction so product and packaging choices are easier to evaluate.

Do you offer HEMA & TPO Free gel formulas?+

Yes. HEMA & TPO Free formula options are available for selected gel systems and EU-focused projects. Final suitability and documentation are confirmed against the selected formula and destination requirements.

Can I begin with a small product range?+

Yes. A focused first collection is often the clearest way to test your market. We can help narrow products, shades and packaging around your starting quantity.

Can I customize colors, bottles and packaging?+

Available customization depends on the product and order plan. We coordinate shade, formula, bottle finish, logo application and retail packaging through the same project.

Can you ship internationally?+

Yes. Packing and shipping options are planned around the destination, volume and product type, including suitable sea, air and combined transport routes.

YOUR FIRST MESSAGE CAN BE SIMPLE

Show us the idea.
We’ll help define the next step.

Tell us your target market, product interests, estimated quantity and any packaging references you already have.

Start my private label project

Start your new brand

Your first nail brand starts with a conversation.

You do not need a finished business plan, brand name or exact quantity. Tell us your market and what you have in mind—we will help you choose a practical next step.

Product guidanceStarter-friendly supportFrom idea to launch
New brand inquiry* Required fields

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