NEW IN / AUTUMN–WINTER 2026 EDIT
A warmer palette.
A new season for your brand.
Amber layers, coffee-toned cat eyes and festive finishes—explore seasonal gel collection ideas, then develop the product selection behind each look.
COLOR INTELLIGENCE / AUTUMN–WINTER 2026/27
Beyond browns.
A fuller autumn–winter palette.
Explore the ten standout colors and five seasonless shades named in the Pantone Fashion Color Trend Report for New York Fashion Week.
Five grounding neutrals
Warm & layered
Clay, spice and toffee tones → amber gels, creamy color and brown cat eye.
Soft & understated
Mauve pink, warm white and beige → sheer color and everyday builder shades.
Bright & expressive
Fuchsia, yellow-green and blue → accent colors and magnetic effects.
Source: Pantone Color Institute, NYFW Autumn/Winter 2026/27 report, February 2026. These are approximate digital color cues, not official color standards or SUSANSAY shade matches. Gel applications are our interpretation; physical samples determine the final color. No Pantone affiliation or endorsement is implied.
Develop your seasonal color selection ↗THE AUTUMN EDIT
Color with warmth.
Finishes with depth.
Two autumn finishes to build around: translucent amber color and soft, light-catching magnetic gel.
Amber glass. Layered warmth.
Pair sheer honey and caramel shades with subtle tortoiseshell accents. Build a coordinated amber gel edit, from translucent everyday color to layered nail art.
PRODUCT DIRECTION
Amber gel + detail gel + gloss top
Espresso tones. Velvet light.
Bring mocha, chestnut and bronze into a soft velvet finish. Fine magnetic shimmer adds dimension to a coffee-toned collection; confirm the light effect and shade through samples.
PRODUCT DIRECTION
Brown cat eye gel + magnet + top coat
PLAN THE MOMENT
Two holidays.
Two distinct collections.
After-dark color.
A little unexpected detail.
Burnt orange and inky shades anchor a compact holiday edit. Add glow-effect or detail gel where it suits your audience.
- Orange and black color gels
- Magnetic or glow-effect accents
- Fine-line painting gel and top coat
HALLOWEEN COLOR SELECTION
Orange + black
Color gel with gloss or matte top.
Blood red + purple
Rich color with a magnetic accent.
Green + white
Painting gel for fine seasonal details.
Classic festive color.
A brighter finish.
Pair wine red and forest green with champagne sparkle. Keep the palette coordinated across individual shades and giftable sets.
- Wine-red and forest-green color gels
- Velvet cat eye and glitter accents
- Coordinated bottles and seasonal packaging
CHRISTMAS COLOR SELECTION
Red + evergreen
Core color gels with a sparkling accent.
Red + champagne gold
Glitter or cat eye for a luminous finish.
Blue + silver + white
Cool color with chrome-effect or shimmer details.
FROM INSPIRATION TO LAUNCH
Plan back from your launch date.
- Select the lookChoose your holiday, customer and color direction.
- Approve the productConfirm shade, effect, formula and application using samples.
- Schedule the collectionAgree packaging, quantities, production and delivery before announcing your launch.
Manicure images illustrate creative directions, not exact SKU results. Final shades, effects, formula availability and lead times are confirmed during sampling.
YOUR FORMULA. YOUR COLORS. YOUR BRAND.
Turn the seasonal edit into your collection.
Bring us the colors and moments you want to focus on. We’ll discuss matching products, sampling and private label options.
Discuss a seasonal range